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Mastering Off-Camera Flash for Beautiful Portraits

Spend a day with Joe Brady exploring the power and creative possibilities that open up when you get your flash off the camera. For both wedding and portrait photographers, knowing how to take control of the light to create mood and shape while getting consistent results is what separates you from amateurs and cookie-cutter portrait assembly lines.
There are several approaches to accomplish these goals and we'll explore them so that you can make an informed decision on which approach best suits your needs. If you prefer to work in an automated mode, you can use the latest wireless radio triggers to operate in eTTL or iTTL and adjust light ratios while letting the camera do much of the work.
For those who want more control, we'll show how the combination of a light meter and standard wireless triggers can allow you to shape light with the ultimate in consistency and precision. For those who are frustrated with poor, artificial and inconsistent results when trying to mix flash and ambient light, we'll show you solutions that will end this problem once and for all!
Lastly, to add some more flavor to the quality of light, let's take a look at some light shaping tools that can change the shape, transition and feeling of portrait light and perhaps we'll even make some of our own to add some drama to the image.
If you're tired of inconsistent results and are unhappy with the images you get when using your speedlights, spend the day with Joe and see how easy it can be to take control of your off-camera flash.
About the Instructors:
Joe Brady

Joe Brady is a Landscape, Portrait and Wedding photographer, educator, workshop leader and online presenter. Joe's webcasts, seminars and videos had over 100,000 views last year and those numbers continue to grow. He teaches workshops around the country both with his wife Diane and with other photography instructors including Eddie Tapp and Rick Sammon. Joe is also a frequent speaker at PPA events and has presented at National and Regional Conventions of the Photographic Society of America, Photoshop World and WPPI.
In addition to being an X-Rite color expert, Joe has been a Photoshop trainer for twenty years and creates and delivers educational programs for photography equipment manufacturers including X-Rite, Sekonic, Mamiya and PocketWizard and with software co-sponsors Nik Software, Topaz Labs and onOne.
Joe lives in Warwick, NY with his wife Diane Bollen and together they own Dragonfly Studio.
Taking Your Images to the Next Level
Photography is more than a medium for factual communication of ideas. It is a creative art.
~Ansel Adams

Now that you have learned how to create killer images from Joe, Diane will show you how to take your images to the next level creating artistic masterpieces.
Today everyone has a camera. Many of your clients will have received the same camera for the holidays that you use in your studio. So how do you set yourself apart? You need to offer your clients something they can't do themselves or get anywhere else. Learn how to tap into your artistic side and turn your portraits into works of art.
How to sell your client what you want them to buy.
You've created this stellar work of art and you want your client to go home with the 30x40 canvas, not a 5x7 print. My experience has shown that clients don't know what they want. We will look at ways to guide them.
How to get new clients - the art of Networking.
We will explore ways to find out where your target clients can best be found and the best ways to present your products and services to them. We will look at creating an awesome presence on social media sites as well as tips for successful networking with other businesses.
Diane Bollen, cpp

Diane along with her husband, Joe Brady, owns Dragonfly Studio, a Portrait and Wedding Studio in Orange Co, NY. In addition to the work she does for her clients, she has many current nature and landscape projects, the most recent photographing a day in the life of the Prior wild mustangs in Montana and Wyoming.
Her work has earned many awards including PPA loan prints, the PNE court of honor, and the CPP Competition Award. Diane began photographing nature at an early age, and her professional career took her into the area of scientific photography and digital image analysis.
After many years of satellite imagery and image analysis on the Mars Rover project, Diane is once again focusing on images of this world. An avid environmentalist, she uses her images to teach the beauty and fragileness of the natural world to all.
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